Marketing Manager, Qurate Retail Group
A native of Newport News, Virginia, Jasmine McKeiver started her post-undergraduate career in New York as an intern for Vibe Magazine in 2010. In 2012, she relocated to Atlanta, Ga where she worked for local digital marketing agencies and B2B software companies. Inspired by her mentor, who is a Georgia State alumna, to get her graduate degree, McKeiver received her Master of Science in Marketing degree from the J. Mack Robinson College of Business in December 2016 and became the Digital Marketing Manager at INVISTA in 2017.
Currently, McKeiver is the Digital Marketing Manager at Qurate Retail Group, leading email marketing and marketing automation strategies for Ballard Designs. She additionally serves as Chief Marketing Officer for EyeGage, an Atlanta startup who has created a mobile application that can quickly and accurately determine drug and alcohol levels by using computer vision to analyze characteristics of the eye.
McKeiver is the 2020-2021 President of the Georgia State Alumni Association's Young Alumni Council, where she proudly served on the council for three years. She is a member of Alpha Kappa Alpha Sorority, Incorporated, a 2021 graduate of Hands on Atlanta's 2021 Civic Leadership Program, and a mentor for the J. Mack Robinson College of Business Graduate Mentorship Program.